"Candie’s" To My Eyes!

Britney Spears was recently named the newest spokesperson for the Candie’s brand, who is also sponsoring her Circus tour. The brand, which is exclusively sold at Kohl’s, is launching a television and print campaign featuring Ms. Spears starting today. We’re bringing you all the content from the campaign. Above, you see the print creative, while below we have a behind the scenes look at her photo shoot and the premiere of the television ad. Enjoy!

Behind The Scenes:

Candie’s :30 Television Promo: