From a young age Chris Vetrano was raised as a connoisseur of music, incorporating every sound, note and beat deep into his life. It was clear to everyone that knew him that Chris’ destiny was and would always be somewhere in the music industry.
His career began in Denver, where he led the launch of Sage Hospitality’s restaurant division as the Director of Marketing & PR. His enthusiasm for the Denver community led him to Village Voice Media, where he planned a number of local art, music, and food events for the local brand and spearheaded the launch of corporate social media initiatives. In 2009, he co-founded a national marketing and PR firm, eMVe Marketing, where he worked with a number of recognizable brands, including Rolling Rock, Floyd’s 99 Barbershop and Verizon Wireless. Along with his day-to-day clients, including live music venues, digital music platforms and a number of talented musicians, songwriters and artists, he was integral in developing the western United States’ largest Indie Music Festival, The UMS.
His childhood passions in music led him to Nashville and ultimately won him the role of Vice President of Artist Relations and Business Development for Brite Revolution, a music discovery platform and popular music magazine. It was there that he spearheaded the company’s significant growth in the Nashville market– grabbing the attention of acts such as The Avett Brothers, Taylor Momsen, Ellie Goulding and Joss Stone. A great stepping stone into Music City, Vetrano resigned from the role in January of 2012 to focus on his passion: CMENT.
When Chris is not working with Nashville’s elite brands, relators, restaurants and artists, or planning high-profile events, he spends his time sharing his favorite new musical and dining discoveries on his successful lifestyle blog and online webseries Listen! It’s Vetrano!, which has been recognized by some of music’s top performers, including Justin Timberlake, Matt Morris, Neon Trees and Cassadee Pope.